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AndAgain: The Hover Reel Done Right

AndAgain: The Hover Reel Done Right

A London and Liverpool studio's site that opens with a monospace clock and a grid of eight projects, each thumbnail waking up on hover with a clip of the real thing. The asset choreography reads cleanly from the network tab. Quiet build, careful pacing.

Details

Published

What it is

AndAgain's site opens quietly. A monospace timestamp ticking London local time, then a grid of eight projects that does the actual talking. Each thumbnail wakes up on hover with a clip of the real thing, which is the move you wish more agency sites would commit to: show the work, skip the pitch deck.

Wander into the case studies if you want the receipts, especially the 4DFWD entry for the virtual event side of things. Worth a follow if immersive campaign work is your beat.

How it’s made

Technology
WebGL
Technique
Performance
Domain
Portfolio
Interaction
Scroll Animation